Non-EU manufacturers legally need an EU-based Authorised Representative to sell in Europe. EcoComply acts as your EU AR, handling regulatory correspondence, compliance documentation, and market surveillance on your behalf.
Takes 2 minutes. No commitment required.
Official EU Authorised Representative registration
Your EU address on product labels & documentation
GPSR compliance & responsible person duties
Market surveillance authority liaison
Technical documentation storage & availability
Declaration of Conformity management
Annual compliance review & regulatory updates
Dedicated compliance expert throughout
You want to sell in Europe, but the regulatory requirements keep getting more complex.
⚖️
EU regulations (GPSR, CE directives) mandate an EU-based representative. Without one, your products can't legally enter the market.
📋
Technical files, Declarations of Conformity, GPSR documentation. Authorities can request these at any time, and someone in the EU must provide them.
🚫
Market surveillance authorities are actively enforcing. Products without a valid EU AR face recalls, fines, and import blocks at customs.
Get your EU Authorised Representative set up in 3 simple steps.
Product details, existing CE documentation, technical files, and Declaration of Conformity. We review what you have.
EcoComply becomes your official EU Authorised Representative. We provide the EU address for your labels and documentation.
We store your technical documentation, respond to authority requests, and keep you updated on regulatory changes.
No hidden fees. One annual fee covers your full EU representation.
Legally registered as your EU Authorised Representative
Compliant EU contact address for product packaging and manuals
Act as your designated responsible person under the General Product Safety Regulation
Secure storage of your technical documentation, available to authorities on request
We handle all correspondence with EU market surveillance authorities
Keep your Declarations of Conformity current and accessible
Yearly audit of your documentation against current EU requirements
Proactive updates when EU regulations change that affect your products
We handle EU AR duties across all major product safety and compliance frameworks.
General Product Safety Regulation
(EU) 2023/988
CE Marking Directives
EMC, LVD, RED, Machinery
Restriction of Hazardous Substances
2011/65/EU
Registration, Evaluation & Authorisation
of Chemicals
Waste Electrical & Electronic Equipment
2012/19/EU
EU Battery Regulation
(EU) 2023/1542
See why manufacturers choose EcoComply as their EU Authorised Representative.
"Having EcoComply as our EU Authorised Representative gives us peace of mind. They handle authority requests, keep our documentation current, and actually understand our products, not just the legal paperwork."
US-based Electronics Manufacturer
Quick answers to the most common EU AR questions
Do I legally need an EU Authorised Representative?
Yes, if you're a non-EU manufacturer placing products on the EU market. Under GPSR (effective since December 2024) and most CE marking directives, you must have an EU-based representative who can liaise with authorities and provide documentation on request.
What's the difference between an EU AR and a GPSR Responsible Person?
An EU Authorised Representative acts on behalf of the manufacturer for CE marking directives. A GPSR Responsible Person ensures products meet general safety requirements. EcoComply covers both roles, so you don't need separate providers.
What happens if I sell in the EU without an EU AR?
Market surveillance authorities can block your products at customs, issue recalls, impose fines, and ban future imports. Amazon and other EU marketplaces also require valid EU AR information. Without it, your listings can be suspended.
Can EcoComply also help with CE marking and testing?
Yes. We offer CE marking as a separate service (€3,800 per product). Many clients bundle EU AR + CE marking for a seamless experience. We handle the full compliance chain from technical file to market access.
How quickly can you start as my EU AR?
Once we receive your product documentation, we can typically register as your EU AR within 5 business days. If your documentation is already in order, we can have your EU address ready for labels within a week.
In-depth guides from our compliance team to help you understand your obligations.
Start your compliance process today and move faster toward EU market access.
